The bridge tocontent andmarkets, worldwide.
We connect international rights owners who cannot reach broadcasters directly — with the broadcasters, channels and platforms who need a trusted partner to source and supply programming at scale. Bringing content from East to West, and West to East. A member of Oceanus Media Global.
Building Content, Creators and Global Markets.
Bifrost Media is an international media company specializing in content distribution, business development, and intellectual property (IP) commercialization. We partner with creators, producers, broadcasters, streamers, brands, and investors to develop, distribute, and grow premium content and media IP across global markets.
Through strategic partnerships, industry expertise, and an extensive international network, we connect creative talent with commercial opportunities, helping content reach new audiences, territories, and platforms while maximizing long-term value.
Beyond Distribution
Bifrost Media combines content development, IP strategy, business development, and international distribution under one roof. We do more than sell content—we help creators and rights holders build valuable, globally scalable intellectual property businesses.
By connecting creativity, capital, distribution, and strategic partnerships, we transform ideas into sustainable media assets and create pathways for long-term international growth.
Company Snapshot
- Entity
- Bifrost Media Pte. Ltd.
- UEN
- 201907522K · ACRA, Singapore
- Founded
- 2019 · Singapore
- Focus
- TV programming & broadcasting — cable, satellite, terrestrial, IP & mobile
- Member of
- Oceanus Media Global Pte. Ltd. →
Five disciplines, one repeatable engine.
Reliable supply, not one-off trades — built on weekly buyer-requirement processing, a trained team, and AI-assisted content–buyer matching that runs across everything we do.
Content & channel aggregation
A standing book of channel and platform buyers, matched hour-by-hour against an international sourcing network — by genre, language and volume. Channels source most of their content externally and always need more.
Microdrama channels
With OMG, we aggregate original short-form content with sourced titles into branded microdrama channels distributed via telcos and OTT — one of the fastest-growing categories in content today.
Long-form placement
Curated long-form slates placed with platforms and channels, including premium and original OMG productions.
Licensing & merchandising
Representation of original IP for brand licensing and merchandising on a minimum-guarantee basis — drawing on leadership experience from Disney’s consumer-products business.
Accelerator programme
A hands-on accelerator developing new formats and the talent behind them — an inaugural cohort of four creators across Singapore, Malaysia and the UK, building the next generation of distributable IP.
Evidence, not aspiration.
More than US$25M in contracts transacted and a US$26M+ exit are part of a distribution practice built over more than three decades.
Hub Media Asia founded
A TV content and feature-film distributor representing producers across Asia, Europe and the US — with a library including “Stories of My Childhood,” the Hollywood classic “Papillon,” the Sandra Carter library and the 3D animation series “Shelldon.”
Multi-year broadcaster contracts
A run of multi-year distribution agreements — cumulatively worth over US$25 million — supplying free-TV, cable and satellite platforms internationally.
Acquired by Asiasons
Hub Media attracted strong investor interest and was acquired by Asiasons — listed on the mainboard of the Singapore Stock Exchange — at a valuation of over US$26 million.
Bifrost Media relaunch
The distribution practice rebuilt from first principles — and, despite launching into the COVID period, secured a portfolio of international distribution and licensing deals across multiple territories.
The OMG alliance
Bifrost becomes the dedicated distribution arm of Oceanus Media Global — original IP, animation and an AI-enabled studio meet decades of broadcaster access.
One model, 15+ territories.
The same content, IP and distribution engine, adapted across established broadcaster relationships and emerging telco, OTT and brand-partnership demand across Asia, MENA, Africa, Europe, Latin America and the US.
Kevin Balhetchet brings more than 35 years of experience in licensing, business development and content distribution at regional and international levels. Before founding Hub Media Asia and Bifrost Media, he held senior roles at The Walt Disney Company and Pearson Television International.
Regional leadership and market specialists.
Nick Tan
Bifrost Media, Executive Director
OMG, Chief Executive Officer
Jeslyn
Business Development Head
Yuanyi
Channel Sales Head
Sam
Product Development Head
Amanda
Market Research
Martha Contreras
Regional Director, Latin America & US Territories
Original IP and distribution, under one roof.
Buyers and rights owners: request access to our curated, packaged slates — by genre, language and hours.